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| Criterion | ![]() UX Design Customer Journey Canvas | ![]() UX Research Affinity Diagramming | ![]() Operations Family Tree Analysis | ![]() Operations MORT Analysis |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | For a series of incidents with a similar pattern, the method arranges individual events as branches of a common origin. It makes visible which conditions keep recurring. | For a safety-relevant event or a system with high protection requirements, the method examines where controls failed. It exposes both technical and organizational gaps. |
Complexitydifferent | Medium | Low | Medium | High |
Timedifferent | 1-3 h | 45–90 min | 2-4 h | Mehrere Tage bis Wochen |
Participantsdifferent | 3-10 | 3-10 | 2-6 | 2-6 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Theme clusters, Insight statements, Opportunity areas | Family Tree Diagram, Pattern Notes, Systemic Measures | MORT Worksheets, Findings per Branch, Corrective Actions, Systemic Recommendations |
Tagsno overlap | JourneyCustomerService designCanvas | SynthesisQualitativeRoot cause | Root causePatternsIncidentSystemic | Root causeSafetySystemicIncident |



