View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Innovation Crazy 8s |  Architecture ARID (Active Reviews for Intermediate Designs) |  Growth A/B Testing |  Innovation Brainstorming |
|---|---|---|---|---|
Purposedifferent | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | ARID examines how well developers can work with a technical design. It focuses on a part of the system that can still be revised, between the architecture overview and the detailed specification. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitydifferent | Low | Medium | High | Low |
Timedifferent | 8-15 min | 2–4 h review as a planning range; preparation and evaluation additional | 1-4 Wochen | 30-60 min |
Participantsdifferent | 1-10 | Designers, developers as users, and facilitation | 1-6 | 4-12 |
Formatdifferent | Workshop | Workshop + async | Async | Workshop |
Outputdifferent | Sketch Set, Idea Shortlist, Direction Options | Prioritized development tasks, Jointly produced code or pseudocode, Observed difficulties and open design questions, Proposed design revisions | Experiment results, Decision log, Learning summary | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | BrainstormingSketchingSpeedDivergenceDesign sprint | ArchitectureEngineeringFeedbackValidationTasks | ExperimentsGrowthAnalyticsValidation | BrainstormingIdeationCreativityWorkshopDivergence |