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| Criterion |  Product Strategy Counter Metrics |  Product Discovery Smoke Test |  Product Discovery Hypothesis Prioritization Canvas |  Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Low | Low | Medium | Low |
Timedifferent | 30-60 min | 1-5 Tage | 60-90 min | 20-35 min |
Participantsdifferent | 2-6 | Nutzertraffic | 3-8 | 1-5 |
Formatdifferent | Workshop + async | Async | Workshop | Workshop + async |
Outputdifferent | Counter Metric List, Guardrail Definitions | Interest Metrics, Conversion Signal, Learning Note | Prioritization Canvas, Hypothesis Backlog | Test Card with a pre-set threshold |
Tags1 shared | MetricsMeasurementStrategyExperiments | ValidationExperimentsDemandGrowth | ExperimentsPrioritizationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis |