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Criterion
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
LowLowMediumLow
Timedifferent
30-60 min30-60 min60-90 min20-35 min
Participantsdifferent
2-61-53-81-5
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Counter Metric List, Guardrail DefinitionsCompleted Experiment Canvas, Success MetricPrioritization Canvas, Hypothesis BacklogTest Card with a pre-set threshold
Tags1 shared
MetricsMeasurementStrategyExperiments
ExperimentsValidationDiscoveryHypothesis
ExperimentsPrioritizationDiscoveryHypothesis
ExperimentsValidationDiscoveryHypothesis
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