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Criterion
Paper illustration for Contextual Inquiry.
UX Research
Contextual Inquiry
Paper illustration for Domain Context Map
Domain Modeling
Domain Context Map
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise.When a domain model and its associated contexts need to be thought through together, it creates a shared overview. It connects the business view and organizational boundary into a readable whole.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
1-3 Wochen1-3 h1-3 h45-90 min
Participantsdifferent
4-12 Beobachtungen3-102-102-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Field Notes, Workflow Insights, Pain PointsDomain Context Map, Boundary Notes, Ownership MapPESTLE Map, External Risks, Strategic QuestionsAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
UX researchObservationContext
Domain-Driven DesignContextBoundaries
StrategyMarketAnalysis
GrowthStrategyMarketPortfolio
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