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| Criterion |  UX Research Contextual Inquiry |  Domain Modeling Context Map |  Business Strategy SWOT Analysis |  Business Strategy Ansoff Matrix |
|---|---|---|---|---|
Purposedifferent | When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise. | When several contexts need to talk to each other, it makes their relationships and dependencies legible. It helps sort integration pressure and responsibilities across system boundaries. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | 1-3 Wochen | 1-3 h | 30-60 min | 45-90 min |
Participantsdifferent | 4-12 Beobachtungen | 2-8 | 3-12 | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Field Notes, Workflow Insights, Pain Points | Context Map, Integration Patterns, Boundary Notes | SWOT matrix, Strategic options, Action list | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | UX researchObservationContext | Domain-Driven DesignBoundariesStrategy | StrategyAnalysisMarketPositioning | GrowthStrategyMarketPortfolio |