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Criterion
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Empathy Mapping
UX Research
Empathy Mapping
Affinity Diagramming
UX Research
Affinity Diagramming
Purposedifferent
When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.
Complexitydifferent
MediumHighLowLow
Timedifferent
1-4 Wochen1 Tag bis mehrere Wochen30–60 min45–90 min
Participantsdifferent
3-10 Kunden4-104-83-10
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Concierge Learnings, Service Blueprint, MVP RisksProblem Statement, Prototype, Test LearningsEmpathy Map, Assumptions List, Research GapsTheme clusters, Insight statements, Opportunity areas
Tagsno overlap
MVPValidationServiceDiscovery
InnovationPrototypeResearch
SynthesisQualitativeWorkshop
SynthesisQualitativeRoot cause
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