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| Criterion |  Delivery Communication Plan |  UX Research Tree Testing |  UX Research First-click Testing |  Delivery Shape Up |
|---|---|---|---|---|
Purposedifferent | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination. | When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together. | Shape Up helps clarify scope, sequence, and delivery flow. It makes work boundaries and decisions explicit and captures results as pitches, bet-table decisions, and hill charts. |
Complexitydifferent | Low | Medium | Low | Medium |
Timedifferent | 45-90 min | 1-2 Tage | 1-2 Tage | 6 Wochen Cycle + 2 Wochen Cool-Down |
Participantsdifferent | 2-6 | Based on research question | 10-30 | 2-4 pro Pitch |
Formatdifferent | Workshop + async | Async | Async | Workshop + async |
Outputdifferent | Communication Plan, Channel Matrix, Message Cadence | Findability Metrics, Path Analysis, Revised IA | Click Heatmap, Success Rate, Design Recommendations | Pitches, Bet-table decisions, Hill charts, Cooldown outcomes |
Tagsno overlap | CommunicationStakeholdersDeliveryPlanning | Information architectureNavigationFindability | UXNavigationFindabilityValidation | PlanningDeliveryAutonomy |