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Criterion
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
LowMediumLowMedium
Timedifferent
45-90 minWochen bis Monate je Goal30-60 min1-2 h
Participantsdifferent
2-63-102-64-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Communication Plan, Channel Matrix, Message CadenceGoals, Idea bank, Step-project list, Tasks, Learning reportsCounter Metric List, Guardrail DefinitionsAlignment Map, Open Issues, Decision Questions
Tagsno overlap
CommunicationStakeholdersDeliveryPlanning
RoadmapOutcomesPlanningExperiments
MetricsMeasurementStrategyExperiments
AlignmentStakeholdersStrategyFacilitation
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