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| Criterion |  Delivery Communication Plan |  Innovation Brainstorming |  Innovation Crazy 8s |  Innovation Design Charrette |
|---|---|---|---|---|
Purposedifferent | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | In a tightly timed design process with many participants, the method pools several lines of thinking in a short time. It brings parallel design energy without letting the discussion tip into endless coordination. This quickly produces solid directions for architecture or space. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 45-90 min | 30-60 min | 8-15 min | Halber Tag bis mehrere Tage |
Participantsdifferent | 2-6 | 4-12 | 1-10 | 10-50 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Communication Plan, Channel Matrix, Message Cadence | Idea pool, Theme clusters, Shortlist | Sketch Set, Idea Shortlist, Direction Options | Sketches and Concepts, Consolidated Solution Sketch, Prioritized Direction |
Tagsno overlap | CommunicationStakeholdersDeliveryPlanning | BrainstormingIdeationCreativityWorkshopDivergence | BrainstormingSketchingSpeedDivergenceDesign sprint | BrainstormingWorkshopCollaborationIdeation |