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| Criterion | ![]() Delivery Communication Plan | ![]() UX Research Affinity Diagramming | ![]() Facilitation Alignment Mapping | ![]() Facilitation Storytelling |
|---|---|---|---|---|
Purposedifferent | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. | When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily. |
Complexitydifferent | Low | Low | Medium | Medium |
Timedifferent | 45-90 min | 45–90 min | 1-2 h | 45-120 min |
Participantsdifferent | 2-6 | 3-10 | 4-12 | 1-6 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop + async |
Outputdifferent | Communication Plan, Channel Matrix, Message Cadence | Theme clusters, Insight statements, Opportunity areas | Alignment Map, Open Issues, Decision Questions | Narrative Outline, Key Message, Story Arc |
Tagsno overlap | CommunicationStakeholdersDeliveryPlanning | SynthesisQualitativeRoot cause | AlignmentStakeholdersStrategyFacilitation | CommunicationNarrativeStakeholdersFacilitation |



