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Criterion
Paper illustration for Change Analysis.
Operations
Change Analysis
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of the Force Field Analysis working structure.
Decision Making
Force Field Analysis
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
For a deviation after a change, the method isolates the influence of the altered condition. It narrows down which differences are relevant and which are just accompanying noise.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumLowLowLow
Timedifferent
45-120 min1-5 Tage45-90 min45-90 min
Participantsdifferent
2-6Nutzertraffic3-122-8
Formatdifferent
Workshop + asyncAsyncWorkshopWorkshop + async
Outputdifferent
Change Matrix, Cause Hypotheses, Validation Questions, Action ListInterest Metrics, Conversion Signal, Learning NoteForce Field Map, Change Levers, Risk NotesAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
ChangeRoot causeTroubleshootingComparison
ValidationExperimentsDemandGrowth
ChangeDecisionStrategy
GrowthStrategyMarketPortfolio
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