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Criterion
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration of Pretotyping with its method-specific working model.
Product Discovery
Pretotyping
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.Pretotyping clarifies whether a customer problem and solution idea create enough real demand. It separates problem, assumption, solution, and evidence, and captures the result as a pretotyping sketch, test setup, and conversion data.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
LowMediumLowLow
Timedifferent
20-45 min1-2 TageStunden bis wenige Tage1-5 Tage
Participantsdifferent
Based on research questionBased on research question1-4Nutzertraffic
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncAsync
Outputdifferent
Content groups, Label set, IA hypothesesFindability Metrics, Path Analysis, Revised IAPretotyping sketch, Test setup, Conversion data, Go or no-go decisionInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
Information architectureNavigationStructure
Information architectureNavigationFindability
ValidationDemandMVP
ValidationExperimentsDemandGrowth
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