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Criterion
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration of a branching category tree with a highlighted search path and possible dead ends.
UX Research
Tree Testing
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When a navigation exists but search paths still fail, tree testing checks findability without visual distraction. The method shows whether labels, levels, and paths really lead to the intended destination.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
20-45 min30-60 min je Interview1-2 Tage1-5 Tage
Participantsdifferent
Based on research question5-12 InterviewsBased on research questionNutzertraffic
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncAsync
Outputdifferent
Content groups, Label set, IA hypothesesProblem Evidence, Risk Notes, Customer SegmentsFindability Metrics, Path Analysis, Revised IAClick Data, Interest Signal, Learning Decision
Tagsno overlap
Information architectureNavigationStructure
DiscoveryInterviewsValidation
Information architectureNavigationFindability
ValidationExperimentsDemandDiscovery
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