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Criterion
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
Design Thinking as a learning loop: an observation notebook, a focused problem statement, different idea sketches, a cardboard prototype and user-test notes. Feedback leads to new understanding.
Innovation
Design Thinking
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Purposedifferent
When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.
Complexitydifferent
LowHighLowLow
Timedifferent
20-45 min1 Tag bis mehrere Wochen30-60 min20-35 min
Participantsdifferent
Based on research question4-101-51-5
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Content groups, Label set, IA hypothesesProblem Statement, Prototype, Test LearningsCompleted Experiment Canvas, Success MetricTest Card with a pre-set threshold
Tagsno overlap
Information architectureNavigationStructure
InnovationPrototypeResearch
ExperimentsValidationDiscoveryHypothesis
ExperimentsValidationDiscoveryHypothesis
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