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| Criterion | ![]() UX Research Card Sorting | ![]() Innovation Crazy 8s | ![]() Innovation Morphological Analysis | ![]() Innovation Lotus Blossom |
|---|---|---|---|---|
Purposedifferent | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. | When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem. |
Complexitydifferent | Low | Low | Medium | Low |
Timedifferent | 20-45 min | 8-15 min | 1-3 h | 45-90 min |
Participantsdifferent | Based on research question | 1-10 | 2-8 | 3-10 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Content groups, Label set, IA hypotheses | Sketch Set, Idea Shortlist, Direction Options | Morphological Box, Concept Combinations, Idea Shortlist | Lotus Diagram, Idea Themes, Shortlist |
Tagsno overlap | Information architectureNavigationStructure | BrainstormingSketchingSpeedDivergenceDesign sprint | IdeationInnovationCreativity | BrainstormingIdeationCreativityDivergenceWorkshop |



