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Criterion
Paper illustration showing three sorted card stacks and an open question about a possible group.
UX Research
Card Sorting
A paper-based illustration representing C4 Model with its core stages and visible working result.
Architecture
C4 Model
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations.The C4 Model makes a system legible across several resolution levels, from context down to code. It suits situations where different audiences need to understand the same architecture from different altitudes.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
LowLowLowHigh
Timedifferent
20-45 min1-4 h1-5 Tage1-4 Wochen
Participantsdifferent
Based on research question1-5Nutzertraffic1-6
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncAsync
Outputdifferent
Content groups, Label set, IA hypothesesContext Diagram, Container Diagram, Component DiagramInterest Metrics, Conversion Signal, Learning NoteExperiment results, Decision log, Learning summary
Tagsno overlap
Information architectureNavigationStructure
ArchitectureCommunicationVisualization
ValidationExperimentsDemandGrowth
ExperimentsGrowthAnalyticsValidation
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