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| Criterion | ![]() Business Strategy Business Model Canvas | ![]() Product Strategy GIST Planning | ![]() Business Strategy Balanced Scorecard | ![]() Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | Medium | Medium | High | Low |
Timedifferent | 1-2 h | Wochen bis Monate je Goal | Halber Tag bis mehrere Wochen | 30-60 min |
Participantsdifferent | 2-8 | 3-10 | 4-12 | 2-6 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Business Model Canvas, Assumption List, Business Hypotheses | Goals, Idea bank, Step-project list, Tasks, Learning reports | Balanced Scorecard, Strategic Measures, Initiative Map | Counter Metric List, Guardrail Definitions |
Tagsno overlap | Business modelStrategyValueInnovation | RoadmapOutcomesPlanningExperiments | StrategyMetricsExecution | MetricsMeasurementStrategyExperiments |



