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| Criterion | ![]() Business Strategy Business Model Canvas | ![]() Innovation Design Thinking | ![]() Product Discovery Solution Interview | ![]() Product Discovery Outcome-Driven Innovation |
|---|---|---|---|---|
Purposedifferent | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. |
Complexitydifferent | Medium | High | Medium | High |
Timedifferent | 1-2 h | 1 Tag bis mehrere Wochen | 30-60 min je Interview | Mehrere Wochen |
Participantsdifferent | 2-8 | 4-10 | 5-10 Interviews | 2-6 researchers plus sample |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Business Model Canvas, Assumption List, Business Hypotheses | Problem Statement, Prototype, Test Learnings | Solution Feedback, Objection List, Validation Notes | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses |
Tagsno overlap | Business modelStrategyValueInnovation | InnovationPrototypeResearch | ValidationInterviewsPrototype | OutcomesInnovationResearchQuantitative |



