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| Criterion |  Innovation Brainwriting |  UX Research User Interviews |  UX Research Affinity Diagramming |  Innovation Design Charrette |
|---|---|---|---|---|
Purposedifferent | When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer. | In a tightly timed design process with many participants, the method pools several lines of thinking in a short time. It brings parallel design energy without letting the discussion tip into endless coordination. This quickly produces solid directions for architecture or space. |
Complexitydifferent | Low | Low | Low | Medium |
Timedifferent | 15-30 min | 30–60 min per interview | 45–90 min | Halber Tag bis mehrere Tage |
Participantsdifferent | 3-12 | 1 participant per interview | 3-10 | 10-50 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Idea sheets, Expanded concepts, Prioritized list | Interview Notes, Themes, Insight Summary | Theme clusters, Insight statements, Opportunity areas | Sketches and Concepts, Consolidated Solution Sketch, Prioritized Direction |
Tagsno overlap | BrainstormingCollaborationInclusionIdeas | QualitativeResearchCustomerDiscovery | SynthesisQualitativeRoot cause | BrainstormingWorkshopCollaborationIdeation |