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| Criterion |  Innovation Brainstorming |  Architecture ATAM (Architecture Tradeoff Analysis Method) |  Innovation Crazy 8s |  Innovation Reverse Brainstorming |
|---|---|---|---|---|
Purposedifferent | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation. | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer. |
Complexitydifferent | Low | High | Low | Low |
Timedifferent | 30-60 min | Several meetings plus preparation and analysis; total effort depends on scope | 8-15 min | 30-60 min |
Participantsdifferent | 4-12 | Evaluation team, architects, and relevant stakeholders | 1-10 | 3-12 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Idea pool, Theme clusters, Shortlist | Prioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigations | Sketch Set, Idea Shortlist, Direction Options | Reverse Ideas, Risk Themes, Solution Ideas |
Tagsno overlap | BrainstormingIdeationCreativityWorkshopDivergence | ArchitectureQualityRiskTradeoffsStakeholders | BrainstormingSketchingSpeedDivergenceDesign sprint | BrainstormingIdeationCreativityRisk |