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| Criterion |  Business Strategy Blue Ocean Strategy Canvas |  Product Discovery Outcome-Driven Innovation |  Business Strategy Business Model Canvas |  UX Research Surveys |
|---|---|---|---|---|
Purposedifferent | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | When a topic needs to be validated broadly and many people can answer the same question, surveys gather structured feedback in a scalable form. Answers become comparable and segmentable instead of remaining merely anecdotal. |
Complexitydifferent | Medium | High | Medium | Medium |
Timedifferent | 2-4 h | Mehrere Wochen | 1-2 h | 3-14 Tage |
Participantsdifferent | 3-10 | 2-6 researchers plus sample | 2-8 | 50+ |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Async |
Outputdifferent | Strategy Canvas, Value Curve, ERRC Actions | Desired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypotheses | Business Model Canvas, Assumption List, Business Hypotheses | Survey Results, Charts, Segment Insights |
Tagsno overlap | StrategyPositioningInnovationValue | OutcomesInnovationResearchQuantitative | Business modelStrategyValueInnovation | QuantitativeResearchValidation |