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| Criterion | ![]() Business Strategy Blue Ocean Strategy Canvas | ![]() Systems Thinking Leverage Points | ![]() Business Strategy Ansoff Matrix | ![]() Business Strategy Three Horizons |
|---|---|---|---|---|
Purposedifferent | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon. |
Complexitydifferent | Medium | High | Low | Medium |
Timedifferent | 2-4 h | Half day | 45-90 min | Halbtags-Workshop, dann iterativ |
Participantsdifferent | 3-10 | 3-12 | 2-8 | 3-12 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop |
Outputdifferent | Strategy Canvas, Value Curve, ERRC Actions | Leverage Map, Action Strategy | Ansoff Matrix, Growth Options, Risk Notes | Horizon map, Portfolio view, Initiatives per horizon, Resource plan |
Tags1 shared | StrategyPositioningInnovationValue | Systems thinkingChangeStrategy | GrowthStrategyMarketPortfolio | StrategyInnovationPortfolioForesight |



