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| Criterion |  Business Strategy Blue Ocean Strategy Canvas |  Decision Making Decision Matrix |  Decision Making Delphi Method |  Product Strategy DIBB |
|---|---|---|---|---|
Purposedifferent | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Medium | Medium | High | Low |
Timedifferent | 2-4 h | 45-90 min | 1-4 Wochen | 1-2 h |
Participantsdifferent | 3-10 | 2-8 | 6-30 Experten | 2-8 |
Formatdifferent | Workshop | Workshop + async | Async | Workshop + async |
Outputdifferent | Strategy Canvas, Value Curve, ERRC Actions | Decision Matrix, Scoring Rationale, Selected Option | Expert Forecast, Consensus Range, Assumption Notes | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | StrategyPositioningInnovationValue | DecisionCriteriaScoringTradeoffs | ForecastingExpertsDecisionStrategy | StrategyDecisionAssumptionsHypothesis |