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Criterion
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration for ABC Analysis
Operations
ABC Analysis
Paper illustration of the Value Proposition Canvas: Value Map with products and services, pain relievers and gain creators on the left; Customer Profile with jobs, pains and gains on the right.
Product Strategy
Value Proposition Canvas
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Purposedifferent
The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention.When the value proposition and customer expectation drift apart, it makes fit and mismatch legible. It shows where offering and need don't yet come together.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.
Complexitydifferent
MediumLowMediumLow
Timedifferent
2-4 h30-60 min1-2 h45-90 min
Participantsdifferent
3-101-52-82-8
Formatdifferent
WorkshopAsyncWorkshop + asyncWorkshop + async
Outputdifferent
Strategy Canvas, Value Curve, ERRC ActionsABC Classification, Focus Rules, Control ListValue Proposition Canvas, Fit Gaps, HypothesesAnsoff Matrix, Growth Options, Risk Notes
Tagsno overlap
StrategyPositioningInnovationValue
PrioritizationOperationsPortfolio
ValueNeedsStrategy
GrowthStrategyMarketPortfolio
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