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| Criterion |  Business Strategy Balanced Scorecard |  Growth Pirate Metrics AARRR |  Growth Flywheel |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | For products with complex usage paths, overall growth alone is too coarse to reveal bottlenecks. Pirate Metrics breaks the relationship with the product into consecutive stages and shows where the funnel actually leaks. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | High | Medium | Medium | High |
Timedifferent | Halber Tag bis mehrere Wochen | 1-2 h Setup, laufend | 60-120 min | 1-4 Wochen |
Participantsdifferent | 4-12 | 2-8 | 3-8 | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Async |
Outputdifferent | Balanced Scorecard, Strategic Measures, Initiative Map | AARRR funnel, Metric baseline, Experiment backlog | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Experiment results, Decision log, Learning summary |
Tagsno overlap | StrategyMetricsExecution | GrowthMetricsExperiments | GrowthRetentionConversion | ExperimentsGrowthAnalyticsValidation |