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| Criterion |  Business Strategy Balanced Scorecard |  UX Research HEART Framework |  Product Strategy OKRs |  Product Strategy SMART Goals |
|---|---|---|---|---|
Purposedifferent | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. | When strategic direction needs to become measurable, it connects ambition with checkable results. It makes goals connectable to focus and review. | When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification. |
Complexitydifferent | High | Medium | Medium | Low |
Timedifferent | Halber Tag bis mehrere Wochen | 120 min initial, dann laufend | 1-2 h Setup | 15-30 min |
Participantsdifferent | 4-12 | 3-6 | 2-20 | 1-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Balanced Scorecard, Strategic Measures, Initiative Map | HEART-GSM Table, Dashboard | OKR set, Measurement plan, Review cadence | SMART Goal, Measurement Note, Deadline |
Tagsno overlap | StrategyMetricsExecution | MetricsUX researchMeasurementSatisfaction | GoalsAlignmentOutcomesMeasurement | GoalsPlanningMeasurementAlignment |