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Criterion
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Purposedifferent
Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.
Complexitydifferent
HighMediumLowLow
Timedifferent
Halber Tag bis mehrere WochenWochen bis Monate je Goal1-5 Tage30-60 min
Participantsdifferent
4-123-10Nutzertraffic2-6
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Balanced Scorecard, Strategic Measures, Initiative MapGoals, Idea bank, Step-project list, Tasks, Learning reportsInterest Metrics, Conversion Signal, Learning NoteCounter Metric List, Guardrail Definitions
Tagsno overlap
StrategyMetricsExecution
RoadmapOutcomesPlanningExperiments
ValidationExperimentsDemandGrowth
MetricsMeasurementStrategyExperiments
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