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| Criterion |  Business Strategy Balanced Scorecard |  Business Strategy GAP Analysis |  Business Strategy Value Chain Analysis |  Product Strategy Counter Metrics |
|---|---|---|---|---|
Purposedifferent | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. |
Complexitydifferent | High | Medium | High | Low |
Timedifferent | Halber Tag bis mehrere Wochen | 1-3 h | Half day | 30-60 min |
Participantsdifferent | 4-12 | 2-8 | 3-8 | 2-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Balanced Scorecard, Strategic Measures, Initiative Map | Gap Matrix, Action Plan, Risk Notes | Value Chain Map, Lever List | Counter Metric List, Guardrail Definitions |
Tags1 shared | StrategyMetricsExecution | StrategyAnalysisPlanning | StrategyBusiness modelDiagnosisAnalysis | MetricsMeasurementStrategyExperiments |