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Criterion
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
A paper-based illustration representing Brainstorming with its core stages and visible working result.
Innovation
Brainstorming
Paper illustration for Reverse Brainstorming
Innovation
Reverse Brainstorming
Purposedifferent
Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development.For persistent errors or blockages, the method shifts the view to the opposite of the desired effect. It exposes the mechanics of failure and makes hidden causes easier to grasp. This makes improvement more concrete and the problem clearer.
Complexitysame
LowLowLowLow
Timedifferent
45-90 min1-2 h30-60 min30-60 min
Participantsdifferent
2-82-84-123-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Assumption List, Critical Assumptions, Learning PlanDIBB document, Belief list, Bet list, Learning reportIdea pool, Theme clusters, ShortlistReverse Ideas, Risk Themes, Solution Ideas
Tagsno overlap
AssumptionsRiskDecisionDiscovery
StrategyDecisionAssumptionsHypothesis
BrainstormingIdeationCreativityWorkshopDivergence
BrainstormingIdeationCreativityRisk
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