View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Decision Making Assumption Surfacing |  Product Strategy Counter Metrics |  Growth A/B Testing |  Product Discovery Experiment Canvas |
|---|---|---|---|---|
Purposedifferent | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. |
Complexitydifferent | Low | Low | High | Low |
Timedifferent | 45-90 min | 30-60 min | 1-4 Wochen | 30-60 min |
Participantsdifferent | 2-8 | 2-6 | 1-6 | 1-5 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | Assumption List, Critical Assumptions, Learning Plan | Counter Metric List, Guardrail Definitions | Experiment results, Decision log, Learning summary | Completed Experiment Canvas, Success Metric |
Tagsno overlap | AssumptionsRiskDecisionDiscovery | MetricsMeasurementStrategyExperiments | ExperimentsGrowthAnalyticsValidation | ExperimentsValidationDiscoveryHypothesis |