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Criterion
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Purposedifferent
Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.
Complexitydifferent
LowLowHighLow
Timedifferent
45-90 min45-90 minHalf day30-60 min
Participantsdifferent
2-82-83-83-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Assumption List, Critical Assumptions, Learning PlanAnsoff Matrix, Growth Options, Risk NotesValue Chain Map, Lever ListSWOT matrix, Strategic options, Action list
Tagsno overlap
AssumptionsRiskDecisionDiscovery
GrowthStrategyMarketPortfolio
StrategyBusiness modelDiagnosisAnalysis
StrategyAnalysisMarketPositioning
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