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| Criterion |  Decision Making Assumption Surfacing |  Business Strategy Ansoff Matrix |  Product Discovery Test Card |  Product Strategy DIBB |
|---|---|---|---|---|
Purposedifferent | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitysame | Low | Low | Low | Low |
Timedifferent | 45-90 min | 45-90 min | 20-35 min | 1-2 h |
Participantsdifferent | 2-8 | 2-8 | 1-5 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Assumption List, Critical Assumptions, Learning Plan | Ansoff Matrix, Growth Options, Risk Notes | Test Card with a pre-set threshold | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | AssumptionsRiskDecisionDiscovery | GrowthStrategyMarketPortfolio | ExperimentsValidationDiscoveryHypothesis | StrategyDecisionAssumptionsHypothesis |