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Criterion
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
Purposedifferent
When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
45-60 min45-90 min1-5 Tage1-2 Wochen pro Iteration
Participantsdifferent
2-82-8Nutzertraffic2-6
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Assumption map, Test backlog, Risk rankingAnsoff Matrix, Growth Options, Risk NotesClick Data, Interest Signal, Learning DecisionPrioritized Assumption List, Test Plan, Results Report
Tagsno overlap
AssumptionsRiskExperimentsValidation
GrowthStrategyMarketPortfolio
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryAssumptions
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