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Criterion
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Paper illustration of Outcome-Driven Innovation with its method-specific working model.
Product Discovery
Outcome-Driven Innovation
Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
Paper illustration of a Concept Map with concepts and labelled links
Knowledge Modeling
Concept Mapping
Purposedifferent
When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.Outcome-Driven Innovation clarifies customer problems, solution opportunities, and evidence. It separates jobs, desired outcomes, importance, satisfaction, and opportunity, and captures results as desired outcome statements, an opportunity landscape, and segments by underserved needs.IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus.Concept Mapping arranges terms and relationships in a network that makes subject-matter connections tangible. It fits when a topic needs to be understood structurally rather than linearly.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
1-3 hMehrere Wochen1-3 h1-2 h
Participantsdifferent
1-82-6 researchers plus sample2-81-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Argument Map, Evidence Gaps, Decision RationaleDesired outcome statements, Opportunity landscape, Segmentation by underserved needs, Innovation hypothesesIssue Map, Positions, Argument NotesConcept Map, Relationship Labels, Knowledge Gaps
Tagsno overlap
SensemakingDecisionRationale
OutcomesInnovationResearchQuantitative
RationaleKnowledgeDecision
KnowledgeConceptsMappingSensemaking
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