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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of Value Chain Analysis with its method-specific working model.
Business Strategy
Value Chain Analysis
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list.
Complexitydifferent
LowMediumLowHigh
Timedifferent
45-90 min90-180 min1-5 TageHalf day
Participantsdifferent
2-83-6Nutzertraffic3-8
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesVRIO Table, Strategic ActionsInterest Metrics, Conversion Signal, Learning NoteValue Chain Map, Lever List
Tagsno overlap
GrowthStrategyMarketPortfolio
StrategyDiagnosisBusiness modelCapability
ValidationExperimentsDemandGrowth
StrategyBusiness modelDiagnosisAnalysis
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