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| Criterion |  Business Strategy Ansoff Matrix |  Business Strategy Value Chain Analysis |  Product Discovery Smoke Test |  Business Strategy Business Model Stress Test |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. |
Complexitydifferent | Low | High | Low | High |
Timedifferent | 45-90 min | Half day | 1-5 Tage | Half day |
Participantsdifferent | 2-8 | 3-8 | Nutzertraffic | 3-8 |
Formatdifferent | Workshop + async | Workshop | Async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Value Chain Map, Lever List | Interest Metrics, Conversion Signal, Learning Note | Stress Test Report, Action Plan per Scenario |
Tagsno overlap | GrowthStrategyMarketPortfolio | StrategyBusiness modelDiagnosisAnalysis | ValidationExperimentsDemandGrowth | StrategyBusiness modelRiskDiagnosis |