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| Criterion | ![]() Business Strategy Ansoff Matrix | ![]() Facilitation Storytelling | ![]() Business Strategy PESTLE Analysis | ![]() Business Strategy SWOT Analysis |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily. | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 45-90 min | 45-120 min | 1-3 h | 30-60 min |
Participantsdifferent | 2-8 | 1-6 | 2-10 | 3-12 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Narrative Outline, Key Message, Story Arc | PESTLE Map, External Risks, Strategic Questions | SWOT matrix, Strategic options, Action list |
Tagsno overlap | GrowthStrategyMarketPortfolio | CommunicationNarrativeStakeholdersFacilitation | StrategyMarketAnalysis | StrategyAnalysisMarketPositioning |



