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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Storytelling
Facilitation
Storytelling
Paper illustration of a six-field PESTLE grid
Business Strategy
PESTLE Analysis
Paper illustration for Communication Plan
Delivery
Communication Plan
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily.PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.
Complexitydifferent
LowMediumMediumLow
Timedifferent
45-90 min45-120 min1-3 h45-90 min
Participantsdifferent
2-81-62-102-6
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesNarrative Outline, Key Message, Story ArcPESTLE Map, External Risks, Strategic QuestionsCommunication Plan, Channel Matrix, Message Cadence
Tagsno overlap
GrowthStrategyMarketPortfolio
CommunicationNarrativeStakeholdersFacilitation
StrategyMarketAnalysis
CommunicationStakeholdersDeliveryPlanning
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