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| Criterion | ![]() Business Strategy Ansoff Matrix | ![]() Agile Specification by Example | ![]() Business Strategy GAP Analysis | ![]() Business Strategy SWOT Analysis |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When business rules need to become precise, it ties language, example, and test together. It sorts work by value, risk, and delivery ability. The result is captured as an Example Table and Acceptance Tests. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 45-90 min | 60-90 min pro Feature | 1-3 h | 30-60 min |
Participantsdifferent | 2-8 | 3-6 | 2-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Example Table, Acceptance Tests | Gap Matrix, Action Plan, Risk Notes | SWOT matrix, Strategic options, Action list |
Tagsno overlap | GrowthStrategyMarketPortfolio | AgileRequirementsExamplesBehavior-Driven Development | StrategyAnalysisPlanning | StrategyAnalysisMarketPositioning |



