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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy.
Complexitydifferent
LowLowMediumLow
Timedifferent
45-90 min1-5 Tage1-2 h30-60 min
Participantsdifferent
2-8Nutzertraffic4-122-8
Formatdifferent
Workshop + asyncAsyncWorkshopWorkshop
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesInterest Metrics, Conversion Signal, Learning NoteAlignment Map, Open Issues, Decision QuestionsPower Interest Grid, Strategy per Stakeholder
Tagsno overlap
GrowthStrategyMarketPortfolio
ValidationExperimentsDemandGrowth
AlignmentStakeholdersStrategyFacilitation
StakeholdersFacilitationAlignmentPlanning
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