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| Criterion |  Business Strategy Ansoff Matrix |  Facilitation Problem Framing Workshop |  Product Discovery Assumption Mapping |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When a team works on symptoms but the real question stays fuzzy, a Problem Framing Workshop sharpens the view of the right problem. It separates observation, interpretation, and target picture from each other. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Low | Medium | High |
Timedifferent | 45-90 min | 60-120 min | 45-60 min | 1-4 Wochen |
Participantsdifferent | 2-8 | 4-10 | 2-8 | 1-6 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Async |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Problem Statement, Scope Boundaries, Assumption List, Next Analysis Questions | Assumption map, Test backlog, Risk ranking | Experiment results, Decision log, Learning summary |
Tagsno overlap | GrowthStrategyMarketPortfolio | FacilitationAlignmentDiscovery | AssumptionsRiskExperimentsValidation | ExperimentsGrowthAnalyticsValidation |