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| Criterion |  Business Strategy Ansoff Matrix |  Business Strategy McKinsey 7S |  Business Strategy GAP Analysis |  Decision Making Force Field Analysis |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | In change initiatives, supporting and restraining forces sit at the table at the same time. Force Field Analysis makes these tensions explicit and shows where change can be pushed forward by strengthening or relieving. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 45-90 min | 2-4 h | 1-3 h | 45-90 min |
Participantsdifferent | 2-8 | 3-12 | 2-8 | 3-12 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | 7S Assessment, Alignment Gaps, Change Actions | Gap Matrix, Action Plan, Risk Notes | Force Field Map, Change Levers, Risk Notes |
Tags1 shared | GrowthStrategyMarketPortfolio | OrganizationStrategyAlignmentChange | StrategyAnalysisPlanning | ChangeDecisionStrategy |