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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Leverage Points with its method-specific working model.
Systems Thinking
Leverage Points
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Theory of Change
Systems Thinking
Theory of Change
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.Theory of Change translates a desired impact into a traceable chain of change. It makes assumptions, intermediate goals, and measurement points visible before a program is rolled out at scale.
Complexitydifferent
LowHighMediumHigh
Timedifferent
45-90 minHalf day45-90 min2-6 h
Participantsdifferent
2-83-123-84-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesLeverage Map, Action StrategyImpact Map, Outcome Hypotheses, Delivery OptionsTheory of Change Map, Assumptions, Outcome Measures
Tags1 shared
GrowthStrategyMarketPortfolio
Systems thinkingChangeStrategy
OutcomesStrategyBehaviorPlanning
ImpactOutcomesSystems thinkingStrategy
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