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| Criterion |  Business Strategy Ansoff Matrix |  Product Discovery Kano Model |  Operations ABC Analysis |  Business Strategy SWOT Analysis |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 45-90 min | 1-2 Tage | 30-60 min | 30-60 min |
Participantsdifferent | 2-8 | 10-50 | 1-5 | 3-12 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Kano Matrix, Feature Classes, Priority Themes | ABC Classification, Focus Rules, Control List | SWOT matrix, Strategic options, Action list |
Tagsno overlap | GrowthStrategyMarketPortfolio | SatisfactionPrioritizationCustomer | PrioritizationOperationsPortfolio | StrategyAnalysisMarketPositioning |