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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.
Complexitydifferent
LowMediumHighMedium
Timedifferent
45-90 min1-3 h1-4 Wochen1-3 h
Participantsdifferent
2-82-86-30 Experten1-8
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesIssue Map, Positions, Argument NotesExpert Forecast, Consensus Range, Assumption NotesArgument Map, Evidence Gaps, Decision Rationale
Tagsno overlap
GrowthStrategyMarketPortfolio
RationaleKnowledgeDecision
ForecastingExpertsDecisionStrategy
SensemakingDecisionRationale
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