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| Criterion |  Business Strategy Ansoff Matrix |  Knowledge Modeling IBIS |  Knowledge Modeling Concept Mapping |  Decision Making Delphi Method |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus. | Concept Mapping arranges terms and relationships in a network that makes subject-matter connections tangible. It fits when a topic needs to be understood structurally rather than linearly. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. |
Complexitydifferent | Low | Medium | Medium | High |
Timedifferent | 45-90 min | 1-3 h | 1-2 h | 1-4 Wochen |
Participantsdifferent | 2-8 | 2-8 | 1-8 | 6-30 Experten |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Issue Map, Positions, Argument Notes | Concept Map, Relationship Labels, Knowledge Gaps | Expert Forecast, Consensus Range, Assumption Notes |
Tagsno overlap | GrowthStrategyMarketPortfolio | RationaleKnowledgeDecision | KnowledgeConceptsMappingSensemaking | ForecastingExpertsDecisionStrategy |