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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
45-90 minMultiple workshops over several weeks1-2 h60-90 min
Participantsdifferent
2-82-84-123-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesHooked loop, Trigger map, Reward design, Ethics checkAlignment Map, Open Issues, Decision QuestionsSalience Diagram, Strategy per Class
Tagsno overlap
GrowthStrategyMarketPortfolio
GrowthBehaviorRetention
AlignmentStakeholdersStrategyFacilitation
StakeholdersFacilitationAlignmentGovernance
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