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| Criterion |  Business Strategy Ansoff Matrix |  Growth Funnel Analysis |  Systems Thinking Leverage Points |  Growth Flywheel |
|---|---|---|---|---|
Purposedifferent | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. |
Complexitydifferent | Low | Medium | High | Medium |
Timedifferent | 45-90 min | 1-3 h | Half day | 60-120 min |
Participantsdifferent | 2-8 | 1-5 | 3-12 | 3-8 |
Formatdifferent | Workshop + async | Async | Workshop | Workshop |
Outputdifferent | Ansoff Matrix, Growth Options, Risk Notes | Funnel report, Drop-off analysis, Optimization hypotheses | Leverage Map, Action Strategy | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog |
Tagsno overlap | GrowthStrategyMarketPortfolio | AnalyticsConversionGrowth | Systems thinkingChangeStrategy | GrowthRetentionConversion |