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Criterion
Paper illustration of a two-by-two Ansoff Matrix with four growth directions
Business Strategy
Ansoff Matrix
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
LowMediumLowMedium
Timedifferent
45-90 min60-120 min60-90 min1-2 h
Participantsdifferent
2-83-84-104-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Ansoff Matrix, Growth Options, Risk NotesFlywheel Map, Friction Points, Growth Levers, Experiment BacklogProblem Cluster, Prioritized Challenge, ExperimentAlignment Map, Open Issues, Decision Questions
Tagsno overlap
GrowthStrategyMarketPortfolio
GrowthRetentionConversion
FacilitationDecisionProblem solvingWorkshop
AlignmentStakeholdersStrategyFacilitation
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